I second what Pat Murphey said!
I agree. They couldn't find a way to work together on the shows, so now all of them are struggling.To Art business News / Art Expo
To Decor Magazine / ABC Shows
To Picture Framing Magazine / WCAF
The old adage of "What goes around , Comes around " , translates to " What went around, Came around " , for two of the three so far.
They GET NO SYMPATHY HERE !
1000% of the responsibility of building attendance falls on the shoulders of the promoter. It's not the other way around. If I'm going to sink a grand or two for a weekend at a trade show I don't think it's unfair to ask "what's in it for me". Other than a really good weekend with friends I'd have to say very little was in it for me in the last show or two I have attended. I'm pretty sure that wasn't my fault. I have way better charities and hobbies to keep pumping money into trade show weekends that offer very little.
Another option (and we discussed this before till "somebody" put a damper on it....) is Myrtle Beach S.C.
Where is Jeff.....??
That's like saying all framers are in trouble because they couldn't find a way to work together. We're talking about competitors. Probably neither PFM nor Decor would want to bury the other, just as most framers would not want to bury competing framers, but why would you think they should work together?They couldn't find a way to work together on the shows, so now all of them are struggling.
The bad economy and the internet are the two biggest factors in the decline of the trade shows. IMO2. Online framing exchanges. I can remember lugging a moulding sample from booth to booth trying to figure out who made it so I could help out a customer. Now I just post it here and get the vendor AND their phone number! And I here can tell stories every day to other framers about Mrs Gotrocks and her bizarre request and find a sympathetic ear, something that used to happen only at shows.
To quote a great philosopher: The times they are a'changin'....
Opinions here certainly are diverse, aren't they? Consider that all of the failed framing trade shows were mostly about exhibitors, and education was secondary.The classes at shows are nice, but obviously they are not a big enough draw for people to go to the show, just to take a class.
agree it sucks..we go and buy plenty at both the show and the gift mart..we will go to th gift mart as always..as well as some smaller shows like Orlando furniyutr show, etc.This sucks! Can't believe they cancelled the show. Two hotel rooms are already paid for. And that will put a serious hurt on some of my purchasing plans, as I buy thousands each year from the show. I also like the gift mart, and I buy there as well, but it's not a big enough reason to go all by itself.
I have to agree with Jerry's comment. I know of so many people from my area who go to market but do not have a business. They are getting in as "buyers" for a bogus business. It infuriates me when I hear Sally Shopper say she is going to Market for Cash and Carry or to shop for herself. High minimums prevent some of the purchasing, but there are many vendors with low minimums or no minimum. How can I sell gift items in my shop for a profit when she can go herself and buy at wholesale price!That is a really really bad idea. Why not just go ahead and open it up to the public. It is almost there now. . . . . .
Not strict enough! I personally do not want Sally Shopper to be allowed to attend a trade show for my framing business. Market organizers, directors, or whomever need to re-evaluate the requirements and enforce them. It is definitely out of hand. Maybe this is another area where leniency brings more dollars???No they don`t...The requirements to get a buyer`s badge are pretty strict,. . .
I have to agree with Jerry's comment. I know of so many people from my area who go to market but do not have a business. They are getting in as "buyers" for a bogus business.
I personally do not want Sally Shopper to be allowed to attend a trade show for my framing business. Market organizers, directors, or whomever need to re-evaluate the requirements and enforce them. It is definitely out of hand. Maybe this is another area where leniency brings more dollars???
Sister, I'm not sure how these people you are referring to are getting in, but in all the years I have been exhibiting at the shows I have seen no evidence that there are cash and carry shoppers who don't belong there being let in without a qualified buyer as an escort. Once in awhile you will find a framer who has brought a friend along for company and will get a badge because the framer applied for one for them. But that is more the exception than the rule.
Interesting because.... For the most part, folks writing orders at framing shows was a 1980's sort of thing...taking advantage of extra discounts, free freight and other show promotions. In the declining trade show era, Framing shows have succeeded in large part, because of the Educational and Socialization elements.JWB9999999 said:....And that will put a serious hurt on some of my purchasing plans, as I buy thousands each year from the show. I also like the gift mart, and I buy there as well, but it's not a big enough reason to go all by itself.
As someone who just came back from 3 days in Chicago at the gift show, I fully agree with John. I found more there that will bring income and customers in to my store than I would have at a framing show. Not that the framing shows are bad, it's just that there has not been too much innovation from our suppliers and those that have usually will bring it to my store for me to see.As an attendee in 2009, I find it much more imparative to attend a Gift Show every year, where I feel that I could get by visiting a major Framing Show perhaps every two or three years.
I'm pretty sure there are many vendors who will disagree with this comment. Writing orders at a trade show is the one thing that makes it worth the money to be there. You not only can show new products, but you can write orders and sell out of the booth as well.Interesting because.... For the most part, folks writing orders at framing shows was a 1980's sort of thing...taking advantage of extra discounts, free freight and other show promotions. In the declining trade show era, Framing shows have succeeded in large part, because of the Educational and Socialization elements.
I have owned firms that exhibited in big halls
The fees are outrageous
Want horror stories?
Exhibit in a "union" location like Chicago
Not only can you not assenble your own exhibit, you can not even replace a light bulb in your display. Has to be a union electrician. You want drapes-a fee, table, chairs-a fee, trash can-fee, want that can emptied-fee
Drayage and delivering exhibit to booth? Union-amazingly, always delivered after 5pm (overtime). Not there to see it so who knows
Plenty of greed-just look at the price of a hot dog
We have been attending trade shows as a vendor for as long as there were shows. What killed the Atlanta show is greed and avarice on part of the organizers. The show organizers have managed to kill it all by themselves. $5000.00 for a 10 by 10 booth and we have to pay for each chair (2 free) and pay for a garbage can. The cost of doing the show as a vendor has gone into outer space. The management also made it a habit to inflate attendance numbers in order to attract vendors at these exorbitant rates. I mean really, if you were at the last Atlanta show we exhibited at they claim I believe 8,000 attendees. I may have been born at night but not last night. The best attendance from shows that tell the truth may be as high as 1200.
Some good may come from this. Perhaps a new show will take its place. Some hopefully less greedy manager may use a less expensive and smaller venue and bring the shows back to the type we all remember when it did not cost $75,000 to exhibit. We all do not have budgets like Larson.
I hope the time of small regional inexpensive shows has arrived.
Yes, I was referring to the Atlanta Gift Market. The credentials would be adequate if they were checked on each visit to the shows. Since I am in the system, all I have to show is a business card and credit card with my name (not necessarily my business name). Business cards are easy to make; I do know that some of the people have old resale certificates and have not been in business in years--more of a local pet peeve with me.Pat,
Sister it appears is making reference to the Gift Shows... not the Framing Shows.
In the gift market, shows still vary dramatically in size and region. Are you referring to the major gift markets like Atlanta, New York, Chicago? or are you making reference to the more regional shows? Even the major markets have "Cash & Carry Days" in the Autumn to sell out exisiting showroom samples.
But I agree with the comments on credentials being adequate at these shows, where resale certificates, business licenses, business cards and other proof is required (typically three key forms). Granted, Interior Designers often will bring in "Client Guests" to some showrooms but often there is a fee associated as well to legitimize these actions......
HOT DOG???? You mean there is a choice beside the dry torched/tortured chicken thing at WCAF? [which I love the "3 lunch" thing which is a $6.50 chit for a $10 sandwich(?), $4 soda & $3 bag of chips. "Bend over please while we run this Union Shaft home']Not just any hot dog, but a trade show hot dog. Four days of sitting in a steam bath, waiting to be slammed into a week-old bun, by a friendly/interested-in-your-life server.
I'm sorry to hear that, Peter. At the last WCAF Jeff was trying to get a look at certain hardware items, but none of the big hardware suppliers exhibited. He did buy a great new pin gun though.I am afraid the day of the big show has gone. We will use the money saved to try other advertising methods and pass the savings of not doing the big shows on to our most valuable asset, You.
The only problem with not having shows is some products that require hands on demos. These products will suffer. It is a shame."