PFG, Picture Framing God
Newspaper advertising in paid subscription papers in the Bay Area costs a fortune. The smaller papers are throwaway. We have advertised in both, but have never recouped our investment. What kind of paper are you advertising in?Kirstie, I have tried every imaginable type of marketing over the past year known to man, woman and child. Two months ago I decided to try the dinosaur; the old fashioned printed newspaper that people pay money to read. Yeah, you guys remember these things from when we were kids.
Turns out that people who pay money to read these things and get newsprint on their hands actually pay attention to whats in them. This is my 3rd run and the response has been unbelievable. Many of these people do not use computers regularly and had to call to ask for directions. Each time I have recovered my investment within a couple of days. I have had over 20 NEW customers since Saturday.
Maybe the BB's knew something all along that we thought was dead. This is where the BB's place their ads and they had beaten us up for years doing so.