Enter the "We Need an Identity" Contest

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Unbaerable!
 
ok, I know this is dorky, but it has a bit of a "ring" to it.

blah, blah, blah (insert things like value, quality, service, honest pricing, etc)

at the Mom and Pop Framing shop!

(the catchy part is the last line....)

ok - go ahead and insert the puke smiley now Paul.......
 
OR - how about something in the vein of "Your Local Frame Shop - where framing is our specialty - not a department"

I know it's too wordy - but the concept is a good one. We are professionals at FRAMING - unlike the chains - where they are so called experts at 20 different things. Last time I went into a BB/chain store and wanted help at one specific thing the person who helped me didn't know anything about that "department"
 
your local framer - where framing is our job - not our hobby!
 
Time is running out

Deadline is Thursday April 19 at 5 pm PDT, so put those thinking caps on give it one final shot before time runs out.
 
We have been running an add for about 6 months with a woman inside a cardboard box and the headline "Get out of the box!". It has caught people's attention and they have commented about it in a positive way. We have also started using that tag in our yellowpages ad.

Cari
 
We are not alone in the fight....

I got a postcard ad in the mail yesterday, from a independantly-owned digital printing company. Seems we're not the only ones fighting back:

"Indigo? I-Gen? Nextpress? Huh?
Who cares what the box is called?
We don't. And neither should you.

No-one has provided high-end printing in Nevada longer than RenoType. And over the last ten years we've come to realize that what really matters about a digital print job is that it looks good, is done on time, and does what it needs to do....."
 
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