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Praise EXTRA! EXTRA! Decor Atlanta is coming back!

Discussion in 'The Grumble' started by Pat Kotnour, Sep 4, 2014.

  1. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    EXTRA! EXTRA! Read all about it!
    I just got the word from Michael Pacitti that the Decor Atlanta show is coming back and is a definite for Sept. 2015. The research showed that there was an overwhelming response from the industry to bring this show back and I for one couldn't be more delighted. Thanks Michael for listening to the needs of the people. There will be a formal announcement of it coming soon.

    All those shops that can never get to the WCAF show because of the distance and time constraints are going to love this. The show has been sorely missed and this is fabulous news for the framing industry!
     
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  2. cjmst3k

    cjmst3k SGF, Supreme Grumble Framer

    I wish them luck.

    After almost booking ticket to a show they canceled in Atlanta, and the same the year after, I think I'll wait until a week before to book a flight. Didn't some vendors book space and hotel rooms and flights, and heard on The Grumble first that the events were canceled the last few times around?
     
  3. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    Not the same owner. This group has the financial backing to make it happen, the old owners didn't. Michael said that the paperwork has been finalized and the show is on, and so far what ever he has told me I have been able to take to the bank.

    You were not the only one burned by the old owner. There were many of us, but this is not the same group. We all need to stop looking back and start helping them bring Decor Atlanta back to what it once was, one of the 2 best shows in the industry. There are so many people who want this because of the reasons I mentioned in my first post and the only way it is going to happen is for the industry to get behind them. Vendors and shops alike. I'm all in..... 100% and I hope everyone else will be too.
     
  4. FramerInTraining

    FramerInTraining MGF, Master Grumble Framer

    I like this show back too. Like you I will book last minute in case they cancel like before.

    I do like the fact that I do not have to fly all the way to Las Vegas. I am in the northeast. I basically had to lose 2 days for travel when going to Vegas.
     
  5. Rob Markoff

    Rob Markoff PFG, Picture Framing God

    Don't get me wrong- I'd love to see a successful show in Atlanta regardless of who is promoting it-

    BUT

    if you think the September 2015 show will come anywhere close to the tremendous education offered at the January 2015 WCAF and concurrent PPFA Convention (you do not have to be a PPFA member to attend any of the classes offered by the PPFA and some of the educators and classes are exclusive) I think you are sadly mistaken.

    There is just no way you can even compare the two and one is no substitution for the other. I think is would be short sighted to say that, "I'm not going to WCAF/PPFA in January because there will be a show in Atlanta." Hopefully the vendor participation in Atlanta will be better than the disappointing turnout at the NY DECOR show.

    Plus, you will have missed out on 9 months of opportunity to have found and implemented the products and ideas you will have found at the January show.

    PS- There are still some great deals to get almost FREE airline tickets to the WCAF (or to Atlanta in September.)
     
  6. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    No one said anything about one show being a substitute for the other. And I most certainly can compare the two shows because Atlanta used to be, by far, my best show. If you are from the west coast, midwest central, or northwest the WCAF show is for you. But there are hundreds, if not thousands of framers who never attend or only can manage a WCAF show once every 4-5 years because it is just too far and too time consuming to come to LV every year. The reason I know this is because they are my customers and I talk to them on a dalily basis.

    As an educator yourself Rob, I would think that you would want this show to get back on track. There are far more shops and industry related businesses in the eastern half of the US and from what I understand the interest and support of bringing this show back has been overwhelming. Why are you trying to put a negative spin on soemthing that should be very possitive for the industry?

    The Atlanta show date is already set for Sept 9-11-2015
     
  7. DVieau2

    DVieau2 PFG, Picture Framing God

    Is there any reason to think that PPFA wouldn't support and collaborate with the Decor show?

    Doug
     
  8. mlmintz

    mlmintz CGF II, Certified Grumble Framer Level 2

    Since it has just now been determined that the Atlanta show is coming back, isn't it just a wee bit premature to make blanket statements about what it will or will not be? Perhaps it won't be as strong as the West Coast show initially. That does not, however, mean that it won't become comparable in short order. Unless I'm mistaken, we're just as capable here in the East as you folks out West.
     
  9. John Ranes II CPF GCF

    John Ranes II CPF GCF SGF, Supreme Grumble Framer

    Doug,

    I am sure that they will support the show, and perhaps even have a recruitment booth at the show, but as far as educational collaboration goes... I think that they more than likely have a written commitment with the WCAF Show at this time.

    I don't think Rob's comments had anything to do with E Vs W competency. I agree with his assessment that the show is likely not be anything near as broad and deep both in education and trade show when compared to WCAF/PPFA or the former Decor Atlanta Shows. And that this has more to do with where the industry is today, the economy, history, trade shows in general. Around the world, trade shows have gone out of fashion, especially in our industry. The Spanish show is gone, the Italian show is attempting a come back, the German Show is gone, and the UK show is a shadow of its former self.

    Regardless, I will support and look forward to Decor Atlanta next September!

    John
     
  10. mlmintz

    mlmintz CGF II, Certified Grumble Framer Level 2

    A written commitment does not, in and of itself, imply exclusivity.
     
  11. FramerDave

    FramerDave PFG, Picture Framing God

    An exclusivity clause in the contract certainly would.
     
  12. RParrish

    RParrish PFG, Picture Framing God

    From what I heard the organizer may be different but the owners are the same, after all who would buy it? Hypothetically they would still have authors that are still unpaid. If they filed for bankruptcy it would be a matter of public record. I know they have reached out to chapters in the area.
     
  13. Rob Markoff

    Rob Markoff PFG, Picture Framing God

    I am pleased that at least John understood where I was coming from......which is from an EDUCATIONAL standpoint. There was no attempt for a negative spin and I apologize if that's how it came off.

    My intent was to make sure that if one were trying to make a decision as to "which show to attend" - it is unreasonable to think that even in it's best years, the Atlanta show had equivalent education to the WCAF - and now that the PPFA has co-located their Convention to run concurrently with WCAF - there is not a better educational venue anywhere....PERIOD. Even if there was PPFA involvement, the PPFA CONVENTION is in Las Vegas and as a result, the majority of PPFA's education budget will be there as well.

    I will go so far as to say that if one thinks that you could forgo attending the show in Las Vegas because there will be another show in Atlanta in September, you are only fooling yourself if you think you would not be missing out.
     
  14. pwalters

    pwalters SGF, Supreme Grumble Framer

    Fall was always a better buying opportunity for us. That was one huge benefit. I know the economy was different but in the last year we attended Décor Atlanta we wrote over $5k in po's. Never have done more than $2k at WCAF ever. This is good news.
     
  15. Dermot Cox-Kearns

    Dermot Cox-Kearns Guest

    There was a large framing section at the last Exponatec conservation event in Germany last year...I would expect the framing part will be much bigger in 2015...

    http://www.exponatec.com/en/exponatec/home/index.php
     
  16. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    Randy, I think you were misinformed. The owner of Decor is the Redwood Media Group, and Eric Smith. When the Decor magazine and show went under it was owned by Kim Feager and Kim Klatt was the manager of the show. The Redwood MG had nothing to do with what happened. It sounds like Eric bought it from the bank after they took it over when it was bankrupted, and then hired Michael Pacitti to try to get it going again and to organize and manage the show, and I think the magazine as well. The magazine part I'm not totally sure about.

    Michael wasn't there, way back when Decor went down, and shouldn't have to account for something now that he was not a part of. Losing that show was devastating for many of us vendors because we couldn't make up for the huge loss of business that it's demise left us with. I think it hurt PPFA as well because they always had a booth there and it was a good way to get the word out about the organization and keep in touch with it's members.

    I know that I am not alone when I say that I will do anything to help them get going again. The WCAF show is a great show and I would never want to see them be hurt, but they have had a great show all along, even when Decor was still in business. That won't change. There was room for two shows then and I think there still is. It's time to move forward and quit lookin back.
     
  17. GUMBY GCF

    GUMBY GCF SGF, Supreme Grumble Framer

    FYI

    I attended the atlanta show every year until it was canceled the second time...my comments from 2010
    Here are just a few old comments
    Well I will say that I will recant that statement at this time...

    I agree whole heartly JIM



    Educational classes. Rob I think that statement about education was disingenuous. Alot has changed in 5-10 years no matter how anyone may perceive it. (Just my Opinion)
    Rob your comment indicated you liked Atlanta..Please don't let these two &^$% Kim Feager and Kim Klatt last acts cloud the possible opportunity to grow a shrinking industry. I realize that for you Atlanta is about as far away as you can get. You are in California aren't you. That is a long trip. Vegas is much closer for you. Atlanta is much closer for me. I tried to find and see who some of the classes were given by back then. I could not find them but I remember Vivian Kistler, Brain Wolf, Chris Passcke, Jim Miller, Ellen Howard? I think were a few of the instructors at Atlanta. So I perceive the caliber of instructors were most definetly there also. I am going to wait to see what educational line up they will have before making any comments.

    This first show may not be as good as it was in its hayday. There are a lot fewer framers around also. I believe that there will be an opportunity to be had by Decor and the instructors. There are a lot of people who are in the industry now who have never been west of the Mississippi. That have never attended a trade show let alone a framing class in the last 5-8 years. There are even a lot right here on this board that will never join PPFA let alone go west of the Mississippi. Part of the idea is to make it easier for those to participate and get exposure to PPFA and quality education. The Decor show should be seen as a great recruiting platform for PPFA...

    Strategically
    I see January as a good time to replenish what you sold in Oct. Nov. Dec. big Plus for January show.
    I see Sept. as the prime buying time for Oct. Nov. Dec..Huge plus for Sept. show.
    January AND Sept. are our big on my purchasing calender. The rest is fill in or buying for a commercial job.
    Lets not forget the Gift Mart in Atlanta........Whooo hoo:smiley:


    Lets see how it unfolds and how many framers are willing to support an Atlanta show by attending.
     
  18. Rob Markoff

    Rob Markoff PFG, Picture Framing God

    Re: FYI

    Great Post Gumby-

    I was also one of the instructors and I LOVE Atlanta. It's no problem for me to jump on a plane anywhere. I taught in London for a weekend in May :) .

    Re: The expense of attending a show. There are plenty of ways to get your airfare, hotel and all of your class/incidental expenses for almost nothing, especially for a show next September (and there is still time for Las Vegas too).

    Regardless of who you think "owns" the DECOR show, there are educators who were burned by DECOR and it would have been a great show of faith for the "new" owners to pay the educators the money owed to them - and I bet those educators would be much more willing to teach at the new show and continue writing for DECOR.

    I am all for another show at a different time of the year - but I just hope that framers do not expect that the level of education available would even remotely come close to what will be offered in Las Vegas and that they would short themselves of an "opportunity" that could easily generate the cost of the trip to Las Vegas.
     
  19. DVieau2

    DVieau2 PFG, Picture Framing God

    Re: FYI

    I'm confused, sure, the show might be smaller but if PPFA educators were offering classes at Decor why wouldn't the attendees expect same high level of education and professionalism?

    Doug
     
  20. Rob Markoff

    Rob Markoff PFG, Picture Framing God

    Sorry if you were confused. I wasn't referring to the level of professionalism - PPFA instructors or others that currently write for the magazine (I am sure that whatever educational offerings they may have in Atlanta will be good).

    I am talking about the quantity (sheer number) of classes (since BOTH WCAF and PPFA are offering classes in Las Vegas) plus the types of classes and the fact that we KNOW that the WCAF and PPFA Conventions are going to happen.

    I am saying that I hope that framers will not miss out on what has proven to be the best education anywhere combined with an excellent trade show (Las Vegas) because they think that a DECOR show in September will have "equivalent" offerings.
     
  21. JWB9999999

    JWB9999999 SGF, Supreme Grumble Framer

    Well, I will be going to both WCAF and Atlanta next year. No reason to miss out on anything. I've already booked my trip for WCAF and I'm not changing it, as I have 2 concurrent trade shows there next year. But Atlanta is definitely my preferred go-to trade show destination. Will be great to have a show there again.
     
  22. Mike Labbe

    Mike Labbe Member, Former moderator team volunteer

    I was not able to attend the re-birth of the Decor show in New York this year. Does anyone know how many framing vendors and classes it had, out of curiosity? Was it a good show?

    There are a lot of great East Coast events, too. DonMar puts on 3 big shows, PPFA New England has 2 of 3 yearly meetings with about 20 vendors set up at each ( www.neppfa.com ), and PPFA Southeast is doing a 3 day show in Orlando next week with several classes and more than 20 vendors ( www.ppfase.com )

    I'll be at the above 3 events, and WCAF. Vegas's advantage (even for East Coast) is the lower cost of flights, hotels, and things to do. Nothing currently equals, as far as pure size and selection of education.

    We will consider/look at Atlanta next year, as it gets closer. I miss the old Atlanta show, too! We had a good time and met a lot of great framers.

    Thanks for the news
    Mike, GTP
     
  23. mlmintz

    mlmintz CGF II, Certified Grumble Framer Level 2

    Yes it would. If....
     
  24. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    Quite frankly, I hope that the Decor show does something completely different. There are hundreds of shops out there that haven't been to a show since the last Atlanta show and the only way they get to see new products is if a sales rep calls on them. And we all know that if you have a small shop, you will rarely see a rep. For the shows sake and the vendors and shops who attend, it would really be nice to see Decor do a program that allows the attendee's to be on the floor where much of the action is.
     
  25. Pat Murphey

    Pat Murphey SPFG, Supreme Picture Framing God

    Re: FYI

    It's time to put that behind you. Should they pay all of the other debts that led to the bankruptcy?
     
  26. Joe B

    Joe B SGF, Supreme Grumble Framer

    Re: FYI

    Why would they, that comment doesn't make any sense. Are you insinuating the new owners owe something to Décor's past educators? Why would we want the same "educators" in Atlanta as in Vegas?

    Personally, I hope Michael Pacitti has a whole new set of educators. I would like to see a new perspective on some of the framing issues that arise. Hopefully Michael does bring the show back and I hope he gets an outstanding response & following.
     
    Last edited by a moderator: Sep 8, 2014
  27. Artrageous

    Artrageous PFG, Picture Framing God


    I attended the NY show. Sad to say but there were very few vendor booths. I remember, Urban Ashes, 888 MFG., Vermont Hardwoods, Hoffmann Machine, CMC company, Don-Mar, and a few tables of those imported oil painting. I don't think there were many classes at all. They had an open room class going on, some chairs set up, a speaker and a large screen to view what was being described.
     
  28. cjmst3k

    cjmst3k SGF, Supreme Grumble Framer

    My two small cents is for them to have a very, very low price for early pre-paying vendors, and then as time goes on have price increases for those booths. This would hopefully encourage this to fill up early and be big, so people like me would actually feel confident it is worth the trip (or worth the risk, if factoring in the multiple event cancellations).

    From what I remember reading or hearing (and I could be mixing this up with ArtExpo) is that there was a high price asked up front and when not enough were signed up they cut deals and slashed the price of a booth for last-minute vendors, basically punishing those who signed up early, and if this is what happened I kinda understand the last two Atlanta shows canceling their event weeks before (probably with visitors and vendors stuck with a lot of non-refundable airplane tickets).

    Again, my two cents + hearsay.
     
  29. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    As a vendor who has been at all of the shows, I can only tell you that I am very confident that this show is going to happen. Now it will be up to the framing industry to make it successful and that will only happen if we all get on board.
     
  30. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    Re: FYI

    There are many more company's that got burned way more than some of the educators and writers. I don't believe that the new Decor owners owe me anything. They were not responsible for what happened back then or the bankruptcy. But I am grateful that someone was willing to buy Decor and start it up again, and all you educators and writers should be too.
     
  31. John Ranes II CPF GCF

    John Ranes II CPF GCF SGF, Supreme Grumble Framer

    :thumbsup: :thumbsup:

    John
     
  32. Paul Cascio

    Paul Cascio SGF, Supreme Grumble Framer

    It's possible that the show will focus on bringing in some fresh ideas and talent. I've spoken to a lot of framers who feel that the Vegas show has been recycled from year to year and has gotten stale. This isn't because of the talented individuals who are involved, many of whom do a great job, but simply because of a desire for something fresh.

    A new venue is also needed. How many times can you walk The Strip? Weather-wise, January is arguably the worst month of the year in Vegas.

    Also, seventy percent of the population lives east of the Mississippi, so it makes sense to have a show that's accessible to a greater share of the industry.
     
  33. Artrageous

    Artrageous PFG, Picture Framing God


    You can never walk the strip enough. I almost have a complete set of slap...('hooker') cards.
     
  34. Rob Markoff

    Rob Markoff PFG, Picture Framing God

    Mark-

    I'll trade you a Tiffini for a Ginger :)
     
  35. Paul Cascio

    Paul Cascio SGF, Supreme Grumble Framer

    They're suitable for framing.

    My wife threw away my collection. I told her my mother did that with my baseball cards and regretted it, but she wouldn't listen.
     
  36. neilframer

    neilframer PFG, Picture Framing God

    But what about Amber?:party:
     
  37. Artrageous

    Artrageous PFG, Picture Framing God


    Everyone has/had Amber...

    I'm hoping to get a complete 2014 set this year.
     
  38. neilframer

    neilframer PFG, Picture Framing God

    I was just in Las Vegas a week and a half ago.
    Uh, Oh! Maybe I should get tested....:shutup:
     
  39. Karen

    Karen CGF, Certified Grumble Framer

    I'm certainly excited about any show coming back to Atlanta!! I went to the Vegas show about 4 years ago and it cost me a lot more than it ever did when it was in Atlanta, just can't afford to make the trip again so I decided once was enough, but I always went to the Atlanta show with it being much closer and I can spend my money on items for the shop instead of airfare and entertainment. This is great news for us on the east coast!!
     
  40. wpfay

    wpfay Angry Badger

    So not everything that happens in Vegas stays there?

    The cards I saw all looked like they came from a used car dealership. Mercedes, Lexus, Sierra (I believe she was the 4 wheel drive model). Then there was Caravan. Sounded like the gregarious sort.
     
  41. neilframer

    neilframer PFG, Picture Framing God

    Ha! I am a clean, mean, framing machine! :cool:
     
  42. Grey Owl

    Grey Owl SGF, Supreme Grumble Framer

    I have only been to the WCAF and the PPFA conventions / Shows. I have never been to the Atlanta show, but I might be interested, depending on who and what is going on.

    Concerning my take on the WCAF and PPFA. These are two different conventions / shows. Sometimes in the past they were held at different times. Now they are at the same time. The WCAF also has a lot of vendors that are more art related (gallery related) vs. framer related.

    The WCAF has 2 components; The WCAF show where the vendors are, and the National Conference which is their education part. The PPFA convention also has 2 components; the PPFA Convention activities and the PPFA Education activities. So if you go to Las Vegas in January you really have 4 components: The PPFA Convention; The PPFA Classes; The WCAF vendor show; The National Conference Education Classes.

    If your primary interest is in vendors, and the Atlanta show had a good representation of framing vendors, they would be a very good choice for someone in the East.

    If you are a vendor, the Atlanta show should be a very good opportunity because you will probably have significantly different attendees from Las Vegas because of geography.

    If your primary interest is education, the Las Vegas joint shows should be better because you have educational benefits from two separate framing sources - PFM (National Conference) and PPFA.

    If your primary interest is PPFA, then the PPFA Convention is the best opportunity.

    It will be interesting to see what classes / educational opportunities will be in the Atlanta, because with my lack of knowledge, it appears that is where Atlanta will be the weakest.

    In these days of full disclosure, I should mention I am a member of the PPFA Education Committee, and I believe that the PPFA classes are the best!

    But in summary for me, I will definitely be in Las Vegas. However once I see the agenda for Atlanta, I am certainly willing to consider going there too. I will probably wait until mid to late August to get air line tickets, because September is slow for airlines and you can generally get better prices about 30 to 40 days out, but I can always get hotel tickets, as long as they are refundable.
     
  43. DVieau2

    DVieau2 PFG, Picture Framing God

    Boy what a trade show evolution I've observed in my 30 year photo and framing career.

    The PMA trade show was such a grand production for the photo industry and It was a great advantage for me when PMA took over the administration of PPFA.

    As the PMA show waned it made a lot of sense for PPFA to collaborate with WCAF but it always seamed like a lousy marriage begrudgingly tolerated by both parties.
    If you go to the WCAF show web site not a word is mentioned about joining or collaborating the PPFA.
    http://s19.a2zinc.net/clients/ezhobbypub/wcaf15/public/MainHall.aspx?ID=1263&sortMenu=101000
    Likewise go to PPFA events and look for a good word about WCAF.
    http://www.pmai.org/ppfacontent.aspx?id=20299


    Now that another venue is on the table it would be a very good time for PPFA to evaluate and plan ahead to consider options.

    Doug
     
  44. Joe B

    Joe B SGF, Supreme Grumble Framer

    Russ - I have to agree with all you said. Hopefully you are wrong about classes but I don't believe you are at this time. My hope is that the Atlanta show will have classes but with all different instructors so another viewpoint and different ideas can be given. As it is now, a person only has to go to the WCAF show every 3 or 4 years because the classes are close to the same, there may be a few changes to the classes just to make them look new, but they are taught by the same instructors and there is a real need a change with new classes, ideas, and instructors. The only real reason I go to the WCAF more is for the vendors, at least they get new mouldings in annually and there are always new vendors. Maybe with the Atlanta show we will get both, new vendors & new instructors. Joe B
     
  45. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    From all the information that I have gotten, the new Decor show has the potential to be fabulous it's first year back. From a vendor perspective they are doing a lot of things right and including the lodging with the booth expense is one of them. They did their homework to find out if there was support by the vendors for this show and the answer was a resounding, YES! 70% of the population lives east of the Mississippi so there is no reason that this show will not again become what they once were.....a very successful trade show, supported by shops and vendors worldwide.

    I love the WCAF show and don't want to see them hurt by Decor Atlanta coming back. But from the feedback I have been getting it isn't going to hurt them at all. What it is going to do is make the industry stronger and that can only be good for everyone.. It's time to start building the industry back up. We can't keep doing what we are doing, not growing and only marking time and expect to survive. Adding another big show is one of the most positive things to happen to the industry since the invention of the CMC. Now it is up to us to take advantage of the forward momentum the NEW DECOR show is offering us. I am on board and will be doing everything I can to help make both shows successful. It is an exciting time for the industry and I hope everyone recognizes what an opportunity we are being given and will support them as well.
     
  46. Martyc85

    Martyc85 True Grumbler

    We used to go to the Atlanta show every year, 2000 was the last show I've been to there I believe. I've also been to the WCAF show once. Looking forward to Atlanta next fall!
     
  47. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    You are one of the many who haven't been to a show in years because it is too far to travel.
     
  48. BatesMotel

    BatesMotel MGF, Master Grumble Framer

    Never did make it to the Atlanta Show, they cancelled 2-3 years in a row. I ALWAYS did the NY show and miss that big time. I agree September is a GREAT time to stock up for the holidays. Looks like I'll be doing two shows next year, looking forward to it.
     
  49. Pat Kotnour

    Pat Kotnour SGF, Supreme Grumble Framer

    The Decor hardcover magazine is coming back as well. If you want to sign up to receive it go to: http://decormagazine.com/
     
  50. Grey Owl

    Grey Owl SGF, Supreme Grumble Framer

    I hope the Atlanta Show next year is great. And based on some of the things I'm hearing, Decor is trying to make sure it is successful. However...

    As business people, we need to evaluate these shows from an economic / business standpoint and not an emotional standpoint.

    The 4 key points in any show are: 1) number and quality of vendors, 2) number and quality of attendees, 3) number and quality of education opportunities, and 4) costs. These 4 items are key, whether you are an attendee or if you are a vendor.


    For example, I roughly estimate my costs as being around $250.00 / day plus travel. His would include hotel, meals, salary (minimum of $10.00 / hr or $80.00 per day - I'm sure yours is higher). So if I am there for 3 nights, I would estimate my costs around $1,000. If I can get more than $1,000 worth of value from the show, I should attend. This value can be from learning new techniques from education or vendors, to save me time or allow me to increase my business, or from discounts to show attendees, or new equipment or new vendors to save money or increase my business, or new framer social contacts to allow me to find people to discuss issues with that may help with the same.

    At this point, until I have a better estimate of these items, I cannot evaluate whether the show will be appropriate for me. I really hope it is, but it is too early to say, until I see the list of vendors and the educational opportunities.

    If I were a vendor of say xyz widgets, and I thought I might want to go to the show, I would estimate my expenses, based on limited info, for the show hypothetically, I would estimate around $3,000. So the number of quality attendees is key. So hypothetically, if there are expected to be 1,000 attendees, my cost per attendee is $3.00. If there are expected to be 10,000 my cost per attendee is $0.30. So, If I were a vendor, I would evaluate what an approximate cost per attendee would be and make the decision based on that. As of now, no one knows how many attendee's there are. So, If I decided to go, I would try to negotiate with Decor, saying, for example, if I thought $1.00 per attendee was appropriate, then, I could withdraw without penalty, if the number of attendees were below 3,000 or my floorspace expense would be adjusted downward, if the attendees were below 3,000.

    Again, the event is about a year away, so it is too early to say, until we get a better estimate of the key parameters.

    I hope I can justify economically, from a business sense, to go. If I can't justify and I decide to go anyway, I need to realize I am going for non-business reasons.

    Hope to see you there.
     
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