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New location possibilities

Discussion in 'Picture Framing Business Issues' started by Ylva, Jun 16, 2012.

  1. Kirstie

    Kirstie PFG, Picture Framing God

    I bought jewelry in Bob's shop when we were in Maine! The point here is, I would pick a theme, an idea that no one else has. Ours is arts and crafts, and we carry and sell limited edition block prints, tiles, cards, handmade desk frames, and so on, all with a Craftsman theme. Out of towners love our shop! We clean up on admitted students day and homecoming. OTOH, I could not sell candles or soap, or nutcrackers or jewelry to save my life. Everyone sells jewelry here, including street vendors outside my door. And you need critical mass of one type of thing. That is why John R. sells so manyt collectibles. You need to be different, and perhaps local in what you carry. Gifts are a small part of our business, very small, but they do bring people in the door. Good luck!
     
  2. Ylva

    Ylva SPFG, Supreme Picture Framing God

    Wow! It is amazing to come back to this thread and see all the helpful advice. Believe me, you all have no idea how much this means to me and how much this helps!!! Nic, I will call you later!

    Anyway, I just came back from looking at the space and I think it is truly AMAZING!!!! High walls, tons of walls to display art and wall decor and yes, I have to rethink my business model to put more focus on retail/art and so on.

    I had been moving slowly into that direction already, with original art, beautifully framed of course and have been selling some here and there. Remember, I have no foot traffic whatsoever right now so I sell those pieces to customers who come in for framing, or come back for them.

    I have to do some intense shopping down town and see what kind of items the gift shops offer right now.
    There are a lot of gift shops already so I would have to focus on something unique. I know earrings always sell....(I would probably be my own best customer though).

    The space has all the potential I could hope for. I think I will have to down size my workshop though and am giving it some further thought. I will try to post a floor plan later on. It might make more sense indeed to devote more space to the retail part of business so I wouldn't be 'just a custom frame' shop. Nothing wrong with that, I've been doing that these past years,but this location has different potential.

    The streetparking was honestly no problem. Enough space for customers. Lots of drive by and some foot traffic (I sat in my car for a while to just observe).

    Okay, let's see if I can post that floor plan for you guys to have fun with!
     
  3. Bob Doyle

    Bob Doyle SPFG, Supreme Picture Framing God

    The jewelery comment is well taken Kirstie. It is everywhere. But I must say that 75-80% of the casual customers stop at the jewelery case first. Of course, it is right at the door when you walk in, but it is very popular.

    You need the right jewelery for the area, that's why I gave the link to Ylva. My customers loved her work, but as a shop you have to also rotate the jewelery. Keep the same stuff too long and people stop looking.

    Add some retail and move the saw home. maybe get a small Makita chop saw for the back room to make your own straight cuts to bring home and cut on the "real" saw. Maybe get a central vac put in and use that as a dust collector. Start looking at your equipment as doing double duty, retail and construction :)
     
  4. cjmst3k

    cjmst3k SGF, Supreme Grumble Framer

    In addition to the floorplan (or dimensions including height of ceilings) please include a list of your equipment and sizes.

    My old shop won five Decor Top 100 Awards because of use of space, so I like to think I get creative with tiny spaces and large equipment. :)
     
  5. Ylva

    Ylva SPFG, Supreme Picture Framing God

    I will!!!!

    I can't access my email, my realtor sent pdf file of the floorplan and I can't get into stupid email account....maybe later today. Basically, the space is 43.5 ' deep and 21.2' wide
    Half separated by a wall about 13' from the front, 10' wide (so left over opening width space is 11.2')

    Bathroom is in the back, sticks out about 7' from the back wall and is 6' deep (leaving 15' length width from wall to wall)

    As for equipment, besides the saw, biggest item is my CMC. I have one of those full stands, so the CMC is kinda flat (does that even make sense?) so it sticks out 5' from the wall x 7' width (including computer stand)

    Other than that, I will have to build new worktables as the old ones won't survive a move. There is one storage unit I will bring with me (matboards) which is 8' wide x 40" deep

    Two design tables, 7'x4' for in the 'show room'
    If needed, I can use only 1 (I like having 2 but it's not absolutely necessary)

    Fletcher wall cutter
     
  6. Bob Doyle

    Bob Doyle SPFG, Supreme Picture Framing God

    Could you get a wall mounting stand for the CMC? Or utilize the space under it for storage? Would it be awkward to use if you mounted it higher or lower? The top of my glass cutter is door jamb height. A little awkward but it I had mounted it higher I would have lost the ability to cut a 60" piece :)

    Not ideal, but I use the bathroom to store moulding. I use the bathroom at home so the turlet here is handy not a necessity...:)
     
  7. Ylva

    Ylva SPFG, Supreme Picture Framing God

    I think I might build a table with storage underneath for the cmc in the future. But for now, I kinda have to do with what I have. I don't think it's a big problem. The walls are 12' high....lots of wall space for the wall cutter! And storage for moulding if needed.
     
  8. Jeff K

    Jeff K CGF II, Certified Grumble Framer Level 2

    Ylva,
    I'm in a space that is 895 square feet. Its 60'x just under 15', I have a divider wall half way in with a walk thru door. Front is showroom/design space, back half is shop. I have a 60" wall cutter, CMC, double mitre saw, 4468 press, an under pinner and 2 4'x7' work tables. I do almost all length, little or no stock moulding and I get along just fine. I will say that the space is very organized however. So, don't think it can't be done.

    Jeff K
     
  9. Ylva

    Ylva SPFG, Supreme Picture Framing God

    Jeff K...I would like to see photos/floor plan if you have that!!!! I have been moving stuff around on a floor plan to scale and I think I can fit in most of what I want. I want to have most of the space as retail space though and make the workshop smaller.
    I CAN be very organized if I have to.....I just need to be better about keeping up ;)

    Another issue came to mind as well.

    I won't have a dumpster....how does everyone else handle that???? Might have to start yet another thread on that.
     
  10. j Paul

    j Paul PFG, Picture Framing God

    Wow, no dumpster. How does commercial trash get collected in MA. In my area there is no commercial trash pick-up by municipality, you must hire your own.
     
  11. Frances M.

    Frances M. CGF II, Certified Grumble Framer Level 2

    My cmc sits on top of a piece built for my glass storage for sizes up to 24 x 26. The cmc computer sits on top of the storage for glass up to 32 x 40, the a taller narrower module for 40 x 60 mat, foam core and glass. Solidly built with slots wide enough to hold multiple boxes or artwork.

    Once, long ago in one of the trade magazines, there was a profile on a workroom that had work multiple work tables on casters - that would enable you to join them together when you needed oversize space but could be repurposed out front when not needed.
     
  12. Kirstie

    Kirstie PFG, Picture Framing God

    Didn't you have the chopper in there when we visited? Amazing what you can fit in a bathroom!
     
  13. Bob Doyle

    Bob Doyle SPFG, Supreme Picture Framing God

    Yeah, I moved it out as i kept banging my head on the rack of moulding that is on the wall above it :)
     
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