PFG, Picture Framing God
Please haunt RMD, Jim. No one is coming to my Virginia suppliers.
No one is coming to my Virginia suppliers.
How often do you tell that to your suppliers?No one comes to mine either Janet...I would love to go if they came to my suppliers as that would only be a couple hours drive.
Yes, seminars that focus on a specific type of product or brand are generally sponsored by the manufacturer/importer/reseller that would benefit. But these days, most of those classes have morphed into infomercials presented by company sales reps, not independent framers who can present the information in terms applicable to your frame shop. If you want an infomercial, look for a class presented by an employee or sales representative of the sponsor. They are usually free.And if these are "informational" seminars by major suppliers like Bainbridge...certainly they wouldn't expect our suppliers to pay them?
Framing distributors usually know what is available, because educators communicate with them and send them course descriptions. My course descriptions are in the hands of at least 30 distributors, and I send them to anyone who requests them. I'm sure all educators do that. Personally, I have not contacted your supplier, RMD, but I'm sure some other educators have. In any case, that information is available to them with a phone call or email.Sure, I can ask for it... but to me it would make more sense if those providing seminars would let my suppliers know what's available.
Maybe that's the key point. It really doesn't matter to your supplier "what's available". All he cares about is what his customers want. If your supplier knows that a particular educator offers two dozen lectures and a dozen workshops on technical framing topics, it would not matter. But it would matter if you ask for a locally-offered class on using your CMC to make mat decoration, or how to make fabric-covered debossed mats, or how to develop a web site, or whatever. Then your supplier would know what you want.It doesn't seem like an effective method...waiting for the customer to ask for it. Many framers have no clue what's available.
Paul Cascio, Chris Paschke, and a few others who don't have to unlock the front door of a shop every morning probably already do that, but I have a frame shop to run, thankyouverymuch. If I ever decide to retire from being an active framer and shop owner, then I probably wouuld have time to contact more distributors. One phone call? No, but one hundred phone calls might be productive.While we certainly gain the education, you wind up making the money. Do some legwork. One phone call. $5 in paper. Think of the possibilities.
I understand that. That's why I said the thing earlier about scheduling. I'm not beating you for it. Shop has to come first.Paul Cascio, Chris Paschke, and a few others who don't have to unlock the front door of a shop every morning probably already do that, but I have a frame shop to run, thankyouverymuch. If I ever decide to retire from being an active framer and shop owner, then I probably wouuld have time to contact more distributors. One phone call? No, but one hundred phone calls might be productive.
Our local distributor, Colorado Moulding offered a seminar via the PPFA chapter. CM had the open house while the PPFA chapter had the seminar. It was small but there were several vendors there.
I have never had one announcement from my distributors about a seminar...and I am doubting if even they know what's available.
Our chapter includes all of Virginia, Maryland, DC, and a small bit of Pennsylvania. We do try and move events around to make them accessible to the largest numbers. As you know it's a challenge geographically.I'm not in an area with a local PPFA chapter (closest one is DC or Northern Virginia, I think)...too far away to be practical.
I'm starting to feel like the geographic anomaly like on "Oh Brother Where Art Thou"...except we're two weeks from nowhere.
If your distributors do not offer any seminars, they probably do not consider them important to their business. That may be short-sighted, but it's highly unlikely they are unaware of what's available. It would be almost impossible for any supply company actively involved with small independent framers to remain ignorant of what's available in framing education. It's not like framing education is a secret. If nothing else, a call to our industry's trade association, or either of our trade magazines, or any major manufacturer would reveal plenty of information.I have never had one announcement from my distributors about a seminar...and I am doubting if even they know what's available.
Seriously, one request from you would be more effective than ten suggestions from me or any other educator.
I think that it depends on the topic. While it's true that some things don't translate, others can and do.These type events can benefit suppliers in many ways.
Also, as I'm sure most everyone who's attended a webinar will agree, live training just works so much better.
Webinars tend to be poorly produced, have bad sound, a terrible picture, and a presenter who's not comfortable or experienced speaking to a lens. I've viewed several in various industries, including framing, and most are so bad they can cure insomnia.
I agree that live training works best. But like you, Paul, I have a personal investment in that form of framing education. Generally, the producers of live education are reluctant to dive into internet-based education, because it would siphon off part of their established revenue stream.Also, as I'm sure most everyone who's attended a webinar will agree, live training just works so much better.
Webinars tend to be poorly produced...
I certainly agree. Businesss topics, and lectures in general are a lot easier than technical demonstrations. The former can get by with good audio and maybe some supportive visual material, where technical demonstrations mostly demand solid visual presentation. Good lighting, multiple angle views and high production values can make a huge difference in the learning experience.I think that it depends on the topic. While it's true that some things don't translate, others can and do.